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AI Design Platform for Product Designers | Lens ID

Make it real

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A new way to design for the real world

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Your ideation toolkit

From your vision, through variations, and into reality.
Lens brings clarity to the messy middle of idea generation

Layers
Assets
Render
N
100%
Highlights
N
100%
Color Block
N
100%
Sketch
N
100%
Canvas
Settings
Modify
Prompt
Create
Describe your design’s form, proportions, colors, and materials
Change...
Make...
Remove...
Add...
Imagine...
Mode
Pro
Actions
New view
Variate form and color
Results

0/4

Instantly iterate and explore

Speed up every step of your ideation, without sacrificing your creative spark

Animate
Describe

Make the chair lift into midair and spin around

Palette
Color
Form
Style
Color
Change expression
Emote
New View
3D rotate

Equipping designers for any challenge

Ask the sharp questions
Adaptive questions generated for your exact product, one at a time. No presets.
Build a real 3D model
An articulated model with actual parts and real joints. Orbit it and inspect it.
Apply materials and CMF
Materials and finishes painted on the model itself, each checked for feasibility.
Cost the whole thing
A complete component-level bill of materials, priced down to the part.
Put it before judges
A panel of six expert critics scores the concept and returns a combined verdict.
Hand it off clean
Export the model, the spec, and the BOM in a package your team can build from.

Designed for the real world

From pixels to atoms, Lens is designed to complement your workflow and bring your concepts to life — in the real world, or virtually.

Frequently asked questions

Get in touch with our team or explore our frequently-asked questions.

Yes of course! Our starter plan is completely free, no credit card required. This is a great plan to explore Lens with.

Try a demo

We accept all major credit and debit cards.

Admins (paid) – can edit files, manage workspace settings, billing, teams, and invite members. Editors (paid) – can edit files but not manage settings, billing, or teams. Viewers (free) – can only view files in read-only mode.

Team billing is handled centrally by the Admin. All paid seats, whether Admins or Editors, are included in a single invoice under the same billing cycle, while Viewers remain free and do not affect the cost.

Yes, you can. An Admin can update the plan in the billing settings, and the switch will take effect on the next billing cycle at the annual rate.

Yes, you own everything you create in Lens. For free users, while Lens may use generated images to improve its services, it does not claim ownership of your designs, concepts, or original ideas—you keep full rights to them. For paid users, your images and designs remain entirely private and are only used to deliver the service. Every design, concept, and image you create or upload is fully yours and kept confidential.

Lens does not use your data to train AI models if you’re on a paid plan. Everything you create stays private and is only used to provide the service. Free users may have their generated images included to help improve Lens’s services, but even then, Lens does not claim ownership of your designs, concepts, or original ideas—you retain full rights.

Stay aligned, move faster, and build together